Uber Eats is facing a backlash after its Super Bowl advert appeared to make light of a man having an allergic reaction to peanut butter.
The Food Allergy Research & Education (FARE) charity said it was “surprised and disappointed” to see the company use allergies as a joke.
One person, himself allergic to peanuts, called the ad “disgusting, tone-deaf and completely unnecessary”.
One person, himself allergic to peanuts, called the ad “disgusting, tone-deaf and completely unnecessary”.
“Don’t Forget Uber Eats” was launched as the company’s Super Bowl advert with millions of Americans expected to view it on Super Bowl Sunday.
It features former Friends co-stars Jennifer Aniston and David Schwimmer, as well as David and Victoria Beckham.
The premise of the advert is about people forgetting things.
One scene shows the Beckhams in their kitchen, with David saying to former Spice Girl Victoria, “Remember when you used to be a Pepper Lady?” She responds, “Wasn’t it the Cinnamon Sisters?”
But the controversy comes when it features a man – appearing to have an allergic reaction with hives on his face and a swollen eye – asking, “There’s peanuts in peanut butter?” as he looks at the label of the jar.
Uber Eats is facing a backlash after its Super Bowl advert appeared to make light of a man having an allergic reaction to peanut butter.
One person, himself allergic to peanuts, called the ad “disgusting, tone-deaf and completely unnecessary”.
The Food Allergy Research & Education (FARE) charity said it was “surprised and disappointed” to see the company use allergies as a joke.
“Don’t Forget Uber Eats” was launched as the company’s Super Bowl advert with millions of Americans expected to view it on Super Bowl Sunday.
One person, himself allergic to peanuts, called the ad “disgusting, tone-deaf and completely unnecessary”.
One person, himself allergic to peanuts, called the ad “disgusting, tone-deaf and completely unnecessary”.
“Don’t Forget Uber Eats” was launched as the company’s Super Bowl advert with millions of Americans expected to view it on Super Bowl Sunday.
It features former Friends co-stars Jennifer Aniston and David Schwimmer, as well as David and Victoria Beckham.
The premise of the advert is about people forgetting things.
One scene shows the Beckhams in their kitchen, with David saying to former Spice Girl Victoria, “Remember when you used to be a Pepper Lady?” She responds, “Wasn’t it the Cinnamon Sisters?”
But the controversy comes when it features a man – appearing to have an allergic reaction with hives on his face and a swollen eye – asking, “There’s peanuts in peanut butter?” as he looks at the label of the jar.
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